Youth Engagement and Mass Mobilization for Climate Action with the Power of Music and Technology

United Nations Headquarters United Nations Headquarters, New York, NY 10017

The Climate Action Summit of the Secretary-General of the United Nations in September 2019 will be one of the most important global climate action events of the year. The Secretary-General has announced that he wants to see unprecedented youth and civil society mobilization and engagementas one of the main outcomes of the summit.

The #ActionNow campaign is designed to help achieve this ambitious aim with the power of music and a combination of technology-facilitated local and global level mass mobilization activities.

At the ECOSOC Youth Forum side event, there will be:

  • welcome by Polish Mission
  • presentations and discussion on youth empowerment for climate action in the context of Agenda2030 and the UNFCCC process/Marrakech Partnership for Global Climate Action
  • a keynote presentation on the topic “Harnessing the power of music for Enhanced Climate Action” with Grammy award-winning artist Ricky Key from India
  • a presentation of the #ActionNow campaign & the Earth Music Awards and youth climate action engagement information and ActionNow communication technology tools like
  • presentation of partners (e.g. UNESCO MOST, EarthLanka, Earth Day Network, Friendship Ambassadors Foundation, ..)
  • a discussion of the #ActionNow youth and civil society mobilization plans with the audience (ECOSOC youth forum participants, partners of the initiative, delegates of missions, ..)


  • participants of the event will learn about the UN SG Climate Summit and about innovative ways for youth and civil society mobilization for climate action
  • the event will serve as a soft launch of the Earth Music Awards 2019 Call for Music
  • the side event will be an opportunity for ECOSOC YF participants to become engaged in the initiative as musicians, local event organizers or outreach partners